Top 5 reasons why professional corporate photography is essential to every business. 

When it comes to corporate branding, professional corporate photography can make or break the success of any company. But don’t just take our word for it. According to a study by the BBC, visual content can be responsible for up to  87% of consumer retention for any given brand. So why is this the case? … Continue reading Top 5 reasons why professional corporate photography is essential to every business. 

Win the Instagram Hashtag Game

It was a decade ago when Chris Messina became the first person to use a hashtag in social media. However, the concept of hashtags has been around for a long time before they were popularised by social media. Internet Relay Chat (IRC) was the first platform to use metadata tags to group messages, images, video, … Continue reading Win the Instagram Hashtag Game

The 5 Brands Currently Killing it at Brand Storytelling

From now on, marketers should use visual content for their social media and marketing campaigns. Not convinced yet? Take a quick look at our previous article here. But then, what's next? Time and time again we are reminded that “customers don’t like to be sold to”. But, creating unique, engaging marketing campaigns that are accepted … Continue reading The 5 Brands Currently Killing it at Brand Storytelling

In 2018 and Onwards, Visual Content is the Way

By its very nature, marketing always follows the most recent trends in order to target customers in the right way. When talking about marketing strategy, the change adopted, technologies used, and the rate of change varies depending on the industry the company operates within and who their customers are. However, since the boom of the … Continue reading In 2018 and Onwards, Visual Content is the Way